December 2008


The Coeur d’Alene Web Marketers Group had our monthly meeting last Friday.  Mathew Scott of the Life’s Work Group joined us for a question and answer session revolving around going virtual.  If you want to learn more about Mathew, you can click here.

This meeting was very unique for us.  It was our first meeting where the presenter was in another state!  It was very appropriate that while we had a speaker discussing how and why to go virtual in your business was presenting via a webcam, um, virtually.  We had a few glitches and learned quickly one of the rules of going virtual, test everything prior to needing it.  We found that the audio via skype was difficult to hear when using a wireless connection. Next time we’ll have to get a hardline.

Matthew discussed his company, TrunkClub, and how they do their business entirely virtually.  Matthew also discussed many ways we can use virtual tools with clients and potential clients to better our business.

Here are some links Matthew shared with us:

2. Basecamp Project Management at http://basecamphq.com?referrer=M42JZ7AKVQ
One I would add is Oovoo.com, Mathew shared that he uses this to web conference with up to four people.  I’ve been using the service since Friday and it is a great tool and works great.
There was so much to share from this meeting and we are working with Matthew to fly him in so he can walk us through even more information in person.  If you attended, please share what you learned here so those that didn’t attend can get a feel for what he talked about.

mscott-headshot_13182We have a slight change to this week’s meeting at Calypsos.  Jim Kukral is unable to make it.  We’ll reschedule his presentation for later in the year.  Jim was kind enough to find a replacement for him, Mathew Ray Scott of LifesWorkGroup.com, and after speaking with him today, I am sure he will be more than a suitable replacement.

Who is Mathew?  Let me tell you:

Matthew entered the United States Army in 1985 serving in various leadership positions as a combat infantryman, a Special Forces Psychological Warfare specialist, commanding combat medics during Operation Desert Storm in Iraq, and a paratrooper Captain with the legendary 82nd Airborne Division.

In 1994, he made the decision to leave the military and chose a position as a sales and marketing consultant in the biotechnology market and within seven years, was a Co-Developer and a Vice President, Sales for a biotechnology company in San Diego, California.

In 2004, the biotechnology business unit Matthew co-developed, sold for 16x times earnings. He had surpassed every career and financial goal set for himself after leaving the military.

His leadership and business development success led to the formation of The Life’s Work Group, Inc. Portfolio Group consisting of The Strategic Incubator and The Trunk Club.

Today, Matthew serves as the Founder & Managing Director, The Strategic Incubator, a global strategic implementation firm equipping leaders to align strategic vision with a tactical execution of revenue producing activities in taking a great idea and building a revenue-producing process.

Matthew is also the Managing Partner and Co-Owner of The Trunk Club, a company that revolutionizes the way men shop for clothing and define their authentic style. The Trunk Club’s creative business model has been featured by Microsoft Small Business, numerous magazine and television media, and even recently featured in a book, entitled Plan As-You-Go Business Plan by Tim Berry, Founder of Palo Alto Software, the leading business planning software on the market today.

Matthew is the host for Personal Life Media, Book Digest, where he summarizes the best business books for busy business leaders in eight minutes or less.

Matthew is the creator of the popular men@pause seminar, conversations with leading entrepreneurs and best selling business authors focusing on strategic entrepreneurial life + work design.

As a chosen speaker for the prestigious Five Star Speakers, Matthew speaks to thousands of people every year on business development topics and designing strategic life + work design for entrepreners.

Matthew completed his Masters Degree in Management in 1991 and completed certification as a Certified Professional Coach sanctioned by the International Coaching Federation (ICF) in 2006.

Matthew resides in Oregon with his wife and three children living with intention next to the ski trails of Mt. Hood and the vineyards of Willamette Valley. He is scheduled to publish his first book, men@pause: executive men in transition in early February 2009.

Mathew will be presenting on taking your business virtual.  I’ll be asking him various questions and will be encouraging the group to do the same so we will have a very interactive presentation.

We are also still looking for two “hotseats”.  If you have an idea you’d like to flush out or a problem you are having trouble solving, email me and we’ll get you on the list.